A T V Bakery was started in 1941 when three local bakers, Joseph Albert,
George Tomasi, and Leonard Vecchio, combined their talents and efforts at
36 South Third Street in Reading. They began by using only all natural
ingredients, no preservatives and baking four types of bread and rolls in
hearth oven.
Over sixty years later, brothers Joe and Brad, the third generations of
Alberts, still use the original recipe. Their reputation for consistent
quality and personalized customer service has allowed the company to grow
to 45 employees delivering over 30 products daily to 600 customers in
Berks, Lancaster, Lebanon, Chester, Cumberland, Schuylkill, York
and Lehigh counties.